Beneful’s Clever Grain Free Marketing Campaign
For those of you unfamiliar with Beneful brand products, it’s a healthy grain free dry dog food that does not contain corn, wheat, or any form of gluten. The dog food is made with simple, wholesome ingredients that will maximize your dog’s health and wellness. The products feature 100 percent balanced nutrition, ensuring that your dog isn’t lacking in any essential nutrients. Additionally, dogs love the food’s natural derived taste, as it’s flavored with delicious ingredients like blueberries, pumpkin, and spinach. Any meats used in the dog food are taken from real farm raised livestock and free of any sub-par factory farmed meats.
Beneful has matched its stellar and outstanding pet food products with equally impressive commercial video ads. The company has recently undertaken an ambitious and high production value marketing campaign that has taken YouTube by storm. You know you’ve hit the marketing bullseye when YouTube viewers go out of their way to watch one of your commercial ads. The voiceover driven ads feature adorable and hilarious dogs humoring and educating viewers on Beneful’s wonderful products. If you haven’t seen any of these videos yet then we strongly encourage you to head over to YouTube and watch one now. To watch video click here.